Social Media For Business

“Do You Love Engaging with Social Media — or Do You Begrudge Every Minute?”

(How to simplify four top social media sites and use them to grow your success – in five easy lessons) 

Dear Online Business Owner,

You either love social media — or hate it.

But it doesn’t matter whether you spend all day chatting with friends and playing games… or avoid social networking like the plague.

Your business still needs it.

Nowadays, more than ever!

Oh, you can purchase guides to this network and that… each of them as good as the other. (In fact, lots of them seem to say exactly the same things.

This is not necessarily because anyone’s copying other people’s material. It’s more a matter of the mechanics being a constant. Every single guide will tell you how to sign up for Facebook the same way. Or how to add a badge to Twitter.

Or how to add contacts to Linked. Or share something on Google+.

What They Don’t Tell You is
Why You’re Still Stuck in the Same
Bad Social-Networking Habits

What you may not realize is that how you communicate in the real world is not necessarily how you communicate online.

Human beings have to make up for:

Lack of face-to-face contact

Being unable to see (and therefore interpret) facial expressions and nuances

Being unable to hear other people’s tones of voice

Plus you have to take into account your own preferences in learning and style.

(Not to mention the psychology of your target audience!)

Understanding Your Good and Bad
Social Networking Habits
is the First Step to
Making it Easy

Knowing not only how your desired audience likes to communicate — and where, of course — but also why you love or hate social networking can help you turn all your bad habits around.

After that, it’s just a matter of knowing how to make the most of the “Big Four”:

Facebook
Google+
Twitter
Linkedin

And how to position yourself for success by building your reputation, narrowing your focus, attracting the right fans, followers, friends or subscribers.

(As well as where to find them!)

There’s a catch, however…

If we put all that information in one eBook, you’d most likely end up reading it piecemeal, zeroing in on the “bits” you’re most interested in and reinforcing all your bad habits (the fun ones and the not-so-fun).

That’s why we’ve developed a five-week course, consisting of five easy lessons.

Your Easy Introduction to
“Social Media for Business”
– In 5 Weekly Lessons

Here’s what you’ll learn:
Week One: Introduction to Social Media in Business
Week Two: Facebook for Business
Week Three: Google+ for Business
Week Four: Twitter for Business
Week Five: LinkedIn for Business

But don’t kid yourself — it’s Week One that will truly set you up for success.

Lesson 1: Introduction to Social Media

• Introduction
• Where Are You on the Social Media Scale?
• Understanding Flow Patterns
• Social Media Procrastination
• Two Deadly Hidden Social Media Pitfalls
• Finally — Your Customer or Client
• Weekly Assignment

You’ll learn things about yourself — and others — that you never really knew.

Such as…
Where you really are on the social media scale
Understanding your own online social preferences and habits
What secretly happens, when you enter a social network
Why certain people are drawn to certain networks
The four basic types — and how to tell where you fit in
Seven personality traits — and how to understand them
Why this one type outnumbers its polar opposite — on Twitter
Five strong reasons to choose one particular network over the others
Sixteen psychological profiles — boiled down to four different types
Self-evaluation tools — and how easy it is to use them
The “big clue” to look for — and two easy ways to determine this

And, once you’ve got a handle on the psychology behind online social interaction, we’ll really take off.

You’ll be…

All Set — at Last — for
Social Networking Success

You’ll know exactly what you’re doing, what to look for… and how to make each of the “Big Four” work for your business…

…To grow your reputation and establish the roots of success.

You’ll have mastered tricky situations and questions like:

5 non-responsive Twitter Types — and how to understand them

Why targeting only this group will not yield a strong ROI

Two ways to determine your most active type of follower

Who you’re dealing with on social media sites… and what is really driving them

The best social network on which to find people who hate socializing

6 actions to take, to increase others’ involvement

4 basic questions to ask yourself before starting this

8 different types of content you can use to add spice to your mix

9 common causes of social networking procrastination

2 deadly hidden social media pitfalls — and how to head them off at the pass

The single, most important question to ask yourself, when reviewing your results

And that’s just in the first lesson alone!

Next, it’s time to start…

Week Two: Cleaning Up Your
Facebook Habits

Lesson 2: Facebook for Business

• Introduction
• Set up Your Profile
• Readying for your Facebook Page
• Study the Stars
• Making the Most of Your Facebook Page
• Create a Facebook Page
• Tidying Up Loose Ends
• Weekly Assignment

Week Two will help you easily apply your new understanding to this dangerously-seductive social networking platform (or your old foe, depending on your outlook!)

We’ll go over how to refresh your profile and then spend a good chunk of time making sure your Facebook page takes advantage of recent changes.

We’ll analyze two Facebook pages that are complete polar opposites — one that has just been set up (and is still at its most simple)…

…And one that rocketed to fame in a few short months (with 1,624,608 Facebook users “liking” it — and 32,173 engaged!)

(Giving you a chance to put to work your new-found skills and understanding of social interaction — the stuff we learned in Week One.)

You’ll also understand:

3 key ingredients for successful Facebook Page social networking

5 ways to ensure your Profile Photo does its job

5 simple facts to input — plan and prepare in advance

4 Facebook Page design options — and why they really don’t matter, if you’ve done this right

Tidying up Loose ends — four points to make sure you’ve covered

5 top tips for continuing to ensure success

Mind, all that takes as much time to explain as it probably does for you to actually read it. These are really juicy, concrete tips that once read, aren’t easily forgotten!

And you’ll have confidently made them a habit before you get to…

Week Three: Making the Most of Google+

Lesson 3: Google+ for Business

• Introduction
• Understanding — and Using — Circles
• Stepping Back for an Overview
• Understanding — and Using — Google+ Tools
• Your Google+ Page
• Getting Familiar with Google+
• Weekly Assignment

It’s time to return to psychology (briefly) as we sail on towards Google+. This exciting new social network contains one hidden advantage sure to hook a particular learning type.

It’s cleaned up things that are still fuzzy on Facebook, and made it easy for visual thinkers to finally feel they have a social networking home at last.

In this easy lesson, you’ll master:

What Google+ has done that Facebook failed to do

The “fifth element” of these four learning types (and it’s unique to online!)

Understanding — and using — Circles: Your not-so-secret weapon

Five strong benefits you can help yourself to, if you do it right

3 simple steps for “prep”, before you even sign up

Stepping back for an overview (with 8 refresher-points to check)

De-mystifying Google+ Business Pages (including how to find yours again!)

Getting familiar with Google+ — four “tricks” that really work well

Plus there are practical how-to tips on simple mechanics you need to know. You’ll be well into making them a habit, when we get to…

Week Four: Rediscovering (and Redeeming Yourself) on Twitter

Lesson 4: Twitter for Business

• Introduction
• Analyse What Works and What Doesn’t
• Analysis and Conscious Tweeting
• Follow Twitter Best Practices
• Know Your Twitter Tools
• Weekly Assignment

We’ll start off by taking an open-eyed look at nine deadly types of habitual tweeters. (Which one will you be?)

If you’re spluttering with indignation at that last question, let me reassure you that we’ve all committed at least one of these sins — habitually. Mostly because the guidebooks encourage you to do so.

(Another classic case of understanding the actions… without grasping the principle behind it. And being in a hurry, because we’re all so short on time!)

You’ll also learn:

7 true ways to practice these “sins” — and turn them into virtues!

The single most devastating mistake you can make on Twitter (and why it should be called ‘the Unforgivable Sin’)

A look at 3 highly-engaged celebrities — and why they do it right (and no: It’s not just their celebrity status talking!)

The one thing you need to do, to copy their success

4 steps to “conscious tweeting” — and how it can turn things around

Know these 7 key Twitter tools — and how to effectively use them

At this point, you can easily decide whether or not you want to go on to our final lesson… because you’ll have absorbed all of the valuable information within the first four lessons while still deciding to take me up on my 30-day, 100% money-back, “no-questions-asked” guarantee.

My New, Five-Week Course,
“Social Media in Business“

Will help you understand the hidden motivations and barriers that people operate from… while grounding you at the same time with solid, “how to” information you need, to help you get started “right”.

Each lesson comes with an optional (but highly recommended) Weekly Assignment. You can do these at your leisure while waiting for the next lesson… knowing that what you’re actually doing is no exercise…

…You’re building your business — on a solid social networking foundation that will stand the test of time. (How about it? Are you in?)

And don’t forget, we still have…

Week Five: LinkedIn for Business

Lesson 5: LinkedIn for Business

• Introduction
• Setting up your Profile
• Ten Tips and Tricks
• Building Your Reputation
• Making the Most of LinkedIn’s Unique Features
• Weekly Assignment

We finish off with the social network that’s as essential as having a business card — a fact that’s surprisingly not often understood.

Having a presence on LinkedIn means people searching for you on Google find you more quickly.

LinkedIn has become synonymous with “professional” — your presence there will reassure your clients (or potential employers).

In this final lesson, help yourself to:

Ten easy LinkedIn tips and tricks to greatly boost your web visibility

Building your reputation quickly — while helping yourself to a host of side benefits and more

The secret strategy for taking the work out of other social networks — while using LinkedIn’s own resources

5 powerful features that will cut your work time — and double the benefits

Why LinkedIn can chop the time you need for online research (as well as networking) in half

So are you ready to get rid of old social networking habits that made it a chore — and learn new ones that will easily turn into enjoyable habits?

If your answer is “yes!” — Download your first lesson right away!

In minutes you can be helping yourself to your first, enjoyable lesson. And remember — there’s no risk to you. If it’s not what you want, simply request a refund any time within the first 30 days.

See you on the “Big Four”!

Warmly,
Matthew Tommasi

P.S. The course includes 3 simple targeting tips — and 2 little-known interactive tools — you may find worth your investment, all on their own. Check it out for yourself and decide with “Social Media in Business- in 5 Weekly Lessons” today.

Social Media for Business is backed by a 30 day 100% money back guarantee. Hundreds of customers have followed this guide and successfully outsourced aspects of their business, but I realise that it won’t suit everybody’s unique circumstance. If for any reason you are not satisfied with the information in this guide simply contact us within 30 days for a full refund, no questions asked.